Newsletters are a great tool to educate and connect with clients and prospects. Here are few don’t when it comes to newsletters. We don’t need to see pictures of your office. It is OK to share staff photos with information about them, but who really cares if you painted your walls? Once a year is not enough, you need to connect with commercial clients once a month, personal clients, maybe more. See what the direct writers are doing, its is daily, and who comes to mind when a
One Make Sure You Have Full Support From The Top.
If the boss is not on board, he/she will not like to see you blogging and tweeting throughout the day. Two
Social Media Should be Part of Your Overall Marketing Plan
Your company’s marketing or PR program should have a strong social mediaelement. These should complement and be dependent upon each other. Three
Have a Consistent Message
You may have a blog, twitter and or Face Book pages. All these need to have a similar t